Friday, August 22, 2014

Why You Still Gotta Be So Mean?

Say what you will (and some of you will) I like Taylor Swift.  She has a specific target audience that she plays to - and she does it well.  She's a marketing machine and has a great sense of what her fan base wants and how to sell it to them.  She writes song about breakups for teenyboppers.   She's not writing for the 30 somethings of the world.  Teenage girl songs.  Hello...target audience -- the ones with the most disposable income.

So now she releases this song 'Shake It Off" (27 million+ - yup, 27 million - views on You Tube).   It's about how people are going to do what they're going to do - players are gonna play, haters are gonna hate.  She says she has this music in her head that she has to write and sing, and she makes up her 'moves' as she goes along.  You know, moves like moving from country to pop.

She's not a teenage girl anymore, and that shows.  She's certainly grown up - both physically and talentwise.  And she sings this song and dances (and okay, she twerks....badly!) and talks about how not everyone does everything well.  And even if you don't think she sings and dances well, it's 'in' her and she going to do it.  She showcases both fabulously talented people, and people who are, well, not so talented.  Not everyone does everything well and she includes herself in this.  Saying that we only see the best of what she does.  The things she doesn't do well are cut out of the videos.  She's saying she's not perfect, we only see what they want us to see - and she's right.

You go girl!!  

I think you do it well.  I think you have talent, and heart, and a real gift for seeing the reality of life.  People are mean (you wrote that too, right?) and jealous and will always try to tear you down.  Listen to the music of your heart.  It hasn't steered you wrong yet.

Haters gonna hate.  Let them.  Your parents obviously raised you well and taught you that what is in your heart is stronger than the barbs thrown at you.  Sticks and stones baby.  Believe it.  Shake it off and follow your heart.

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